I’ve grown internet communities› , helped build AI products› , and followed ideas into strange corners of the internet.
The short version of how I got here.
I founded El Librero de Gutenberg, then spent years learning how ideas travel through online communities—including crypto. It taught me that belonging often moves faster than information.
I later joined Leonardo.Ai as CMO during its early growth. That work sharpened my interest in the overlap between useful tools, human behavior, and momentum.
I learn by making small things and watching what happens.
Not a feed. A shelf for ideas that keep becoming useful.
How groups form, signal belonging, and decide what matters.
Small asymmetries that change what a person or product can do.
What people already reach for, pay for, or organize around.
A place for the things I build, the patterns I notice, and the threads I do not want to lose to a timeline.
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